Knowledge Base

App marketing strategies

ASO guides, validation strategies, and indie developer insights. Learn what actually moves the needle in app store rankings.

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ASO5 min

How to Get More App Reviews and Ratings (2026 Guide)

Your star rating decides your conversion rate more than almost anything else on your store page. Here is why 4.0 is the line, when to ask for reviews, and how to ask without annoying users.

August 4, 2026

ASO6 min

How to Get Your App Recommended by ChatGPT and Gemini (2026 Guide)

Users now ask ChatGPT, Gemini and Perplexity which app to install before opening an app store. Here is how AI assistants pick apps, and the seven things that influence whether yours gets named.

August 4, 2026

ASO9 min

App Store Screenshots That Get Downloads: The 2026 Guide

Your first screenshot appears in search results before anyone opens your listing. The 2026 specs for both stores, why the first three screenshots carry the weight, and how to design a set that converts.

July 17, 2026

App Marketing9 min

The Best App Ideas People Keep Asking For on Reddit (2026)

The app ideas Redditors keep asking for in “is there an app that” threads, grouped by niche, plus how to find and validate demand signals yourself.

July 17, 2026

ASO7 min

How to Find the Right Keywords for Your App (2026 Guide)

Find the right keywords for your app: where they go on iOS and Google Play, how to pick winners by volume and difficulty, and the fast way to research them.

July 17, 2026

ASO12 min

The Best Free ASO Tools in 2026

Free ASO tools that actually work in 2026: score your listing to find the weak spot, get real search terms from Play Console, and A/B test the fix for free.

July 16, 2026

App Marketing10 min

How to Get Your First 100 App Users After Launch

The first 100 users don't come from ads or luck. This 2026 playbook covers warm outreach, community launches, directories, and build-in-public, in the order that works.

July 10, 2026

App Marketing11 min

How to Promote Your App: A Practical Playbook for Indie Developers

Your app won't promote itself. This 2026 playbook covers the channels that actually drive installs, in the order that works: ASO, conversion, reviews, community, and content.

July 8, 2026

Uncategorized8 min

How to Check Your App's ASO Score (Free, Step by Step)

Most developers ship an app listing on instinct and never measure it again. An ASO score turns that guesswork into a number. Here's how to check your app's ASO score step by step, what a good score looks like, and how to fix the areas holding yours back, free.

July 3, 2026

Uncategorized11 min

Why Most Indie Apps Fail to Gain Traction After Launch

Shipping is the easy part. Most indie apps fail after launch because no one finds them, the listing doesn't convert, or users churn. Here's the data behind why apps stall, and a six-stage checklist to diagnose and fix yours.

June 30, 2026

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